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Monthly Archives

May 2017

LivestreaningProduction

Live Streaming is a great way to reach a Larger Audience

Whether you're refreshing your brand or reaching out for new clients, live streaming is a great way to inform, share your expertise, and interact with your market. I'm sitting in a downtown Austin wine bar with an array of monitors and blinking lights before me. We've just completed the second of ten one-hour live streams for a large data analytics firm. Each show features a panel of marketers sharing their experiences in today's fast-changing, global landscape. There's room for twenty audience members in the venue. But, the real story is the several thousand watching online from around the world. Straight…
Michael Morlan
May 8, 2017
Livestreaning

Delivering the World’s First 4K Live Stream

In 2015, I met Dusty Kraatz of XI Media when he asked me to handle the engineering and cinematography for the Fader Fort concert series at South by Southwest. After delivering live streams for remote locations from the Americas to Europe, this was an opportunity for me to take live streaming to the next logical step - 4K. The Setup When you're stretching the limits, it helps to have amazing technology partners. XI Media, GogoHD, RED Digital Cinema, Dell, Intel, Sharp, and Omega Broadcast joined forces to knock it out of the park. Five cameras covered the stage, two with…
Michael Morlan
May 8, 2017